questions for active reading page 108

1. creativity comes crom creative types- most managers single out the people they believe have creativity and those they believe dont. in reality anyone with normal inteligence have creativity in them and can be useful in giving ideas and options.
money is a creativity motivator- money becomes something that everyone wants, therefore they become more interested in what they do so that in the end they are acknowledged as the best and recieve a reward. Money makes people work harder and all that creates successful results.
time pressure fuels creativity- when time pressure is involved, creativity is shown less. the only way there can be good creativity in a short period of time is to make sure that the worker is isolated from all distractions and just concentrating on his task.
fear forces breakthroughs- the idea that sad, angry, depressed people are more creative is false. usually people that are happy one day comes to work the next day with posistive and creative thoughts and ideas.
competition beats collaboration- competition kills creativity. it is better to work as a team and share ideas.
a streamed organization is a creative organization- when a downsizing is occuring, people seem to worry more about the uncertainty of their future and that causes creativity to plumit dramatically.
2. Teresa's design was to give projects to 238 people from seven companies and writing journals describing everyday's work and work enviorment. The study was designed to look at creativity in the wild. It was basically meant to see how people react to creative projects with different situations, distractions, and enviorments. I really do not see anything suprising about the way she carried her research. What she couldve probably done is tested less people and maybe be physically present at the jobs and observe personally the envoirment and the reaction because an email describing the enviorment may not be the most accurate source.
3. I believe the audience to this article are job companies. Every example used in the article was in a job setting and it showed ways how people can improve in creativity in the workplace, no where else.